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Category Archives: advertising

Day 197 – White house easter

Announced at the White House there will be an Easter Egg roll

Also you can purchase your very own souvenir Easter eggs with stamped signatures of the President and First Lady. Who buys this stuff?!

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Posted by on April 22, 2011 in advertising, chocolate

 

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Day 196 – Easter display

Everywhere is gearing up with their chocolate displays –

City super –

Jason’s Supermarket –

Taste –

 
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Posted by on April 21, 2011 in advertising, chocolate

 

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Day 166 – Have a break

Coming out of the MTR station this morning I saw these delightful workers handing out equally delightful red packages –

A brilliant little marketing exercise, everyone loves freebies and in the middle of HK’s business district what better way to encourage people to “have a break” at some point during the day. Though for myself I consumed it straight away (I know.. it wasn’t quite 9am, maybe more 8:50am) but it was ‘research’ and I also needed some energy to get up that hill! They would definitely benefit by having it scheduled just after lunch or mid-afternoon.

Rating: 5/5

 
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Posted by on March 22, 2011 in advertising, chocolate, milk

 

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Day 159 – Boys take note

A classic 1939 ad by Whitman’s Chocolate a Women never Forgets – Thoughtfulness Wins a Women.

Fact. And fact.

 
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Posted by on March 16, 2011 in advertising, chocolate

 

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Day 146 – Let’s get clinical

I came across something today and it tickled my fancy so looked it up – Chocolate Research Facility.

…a name that would make you take us seriously… work our taste buds like never before… happy foods make happy people…making the impossible seem possible…

A brilliant little site that really draws chocolate lovers into their deepest desires. I want to go there. Now. If you stay on the homepage, chocolate oozes down your screen.. you almost want to lick it!

With attractive packaging and flavours such as ‘mumbai: cumin seeds in dark chocolate’, ‘french vanilla meringue’ and ‘blueberry muffin’ their series of chocolates are creative and fun. Aren’t you intrigued to try some? Fancy a trip to Singapore? Call me.

 
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Posted by on March 2, 2011 in advertising, chocolate

 

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Day 120 – Commercialisation

Smart Car dressed as chocolate for valentines… seriously?!!

A ridiculous car for a yet another over commercialised day.

 
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Posted by on February 4, 2011 in advertising, chocolate

 

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Day 107 – The brownie

Well this La Rose Noire brownie says it all – Gluten Free! Ironically, under the list of allergens on the label it says ‘gluten’ – who do we believe?!!

The brownie smelt rich and chocolatey through the packaging and we weren’t disappointed when opening it. On first bite, we were delighted to enjoy an incredibly good brownie not even just compared to gluten free ones! A crisp layer topped the soft moist brownie that was indeed rich in chocolate flavour. Nearing the end of the slice there was a lingering of a slight different flavour (being the different flours used) but it wasn’t distracting and it was still a satisfying chocolate fix.

Just worry about the false labelling, so remember to check the details carefully especially if you have serious allergic reactions.

Rating: 4.5/5

 
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Posted by on January 22, 2011 in advertising, chocolate

 

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